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INFORMATION PACK
The smARt Concierge
integrated with
Scotland's Visitor Guide
"Always in the Palm of your Hands"
Please find below a selection of information buttons which will hopefully help you understand what "The smARt explorer" is and how it can help your visitors, area, marketing and business in 1 easy platform.
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For Bob's details click the E-card above
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Scotland
the smARt explorer

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Copyright © 2024 The smARt explorer
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Activities in Scotland
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Explore Scotland
Close Scotland Quick Search Map of Towns Local Areas Towns / Villages Aberdeen & Aberdeenshire Aberdeenshire Aberdeen Aboyne Alford Ballater Balmedie Banchory Banff Braemar Crathie Cruden Bay Dinnet Ellon Fraserburgh Fyvie Gardenstown Gourdon Huntly Insch Inverurie Laurencekirk Macduff Mintlaw Newburgh Oldmeldrum Peterhead Portsoy Skene St Cyrus Strathdon Stonehaven Turriff Argyll & The Islands Argyll & The Islands Ardrishaig Ardtornish Arduaine Arrochar Auchindrain Barcaldine Cairnbaan Cairndow Campbeltown Colintraive Connel Crinan Dalmally Dunbeg Dunoon Furnace Helensburgh Inveraray Isle of Coll Isle of Colonsay Isle of Iona Isle of Islay Isle of Jura Isle of Mull Isle of Tiree Kilmartin Lochgilphead Melfort Oban Port Appin Portavadie Tarbert Taynuilt Tighnabruaich Ayrshire Ayrshire Ardrossan Ayr Alloway Ballantrae Dalmellington Dalrymple Dundonald Girvan Irvine Isle of Arran Isle of Bute Kilmarnock Kilwinning Largs Maybole Mauchline Millport New Cumnock Prestwick Stewarton Tarbolton Troon West Kilbride Dundee & Angus Dundee & Angus Arbroath Brechin Broughty Ferry Carnoustie Dundee Forfar Kirriemuir Monifieth Montrose Dumfries & Galloway Dumfries & Galloway Annan Bar Hill Caerlaverock Castle Douglas Creetown Dalbeattie Dumfries Gatehouse of Fleet Glenluce Gretna Kirkcudbright Langholm Lochmaben Lockerbie Moffat New Abbey Newton Stewart Port Logan Portpatrick Sanquhar Southerness Stranraer Thornhill Whithorn Wigtown Edinburgh & The Lothians Edinburgh & The Lothians Balerno Bathgate Blackburn Bo'ness Bonnyrigg Dalkeith Dunbar East Linton Edinburgh Falkirk Gorebridge Gullane Haddington Leith Linlithgow Livingston Loanhead Longniddry Musselburgh North Berwick Penicuik Portobello Prestonpans Queensferry Roslin Glasgow & Clyde Valley Glasgow & Clyde Valley Balloch Barrhead Bearsden & Milngavie Bishopton Bridge of Weir Clydebank Dumbarton Erskine Glasgow Greenock Johnstone Kilmacolm Kirkintilloch Lochwinnoch Paisley Renfrew Strathblane Kingdom of Fife Fife Aberdour Alloa Anstruther Auchtermuchty Burntisland Crail Culross Cupar Dalgety Bay Dollar Dunfermline Falkland Glenrothes Inverkeithing kinghorn Kirkcaldy Leuchars Leven Newport on Tay Pittenweem St Andrews St Monans Tayport Lanarkshire Lanarkshire Airdrie Bargeddie Bellshill Biggar Blantyre Bothwell Cambuslang Carluke Coatbridge Cumbernauld East Kilbride Hamilton Kilsyth Lanark Lesmahagow Motherwell New Lanark Rutherglen Shotts Strathaven Wishaw Loch Lomond & The Trossachs Loch Lomond & The Trossachs Aberfoyle Arrochar Balmaha Bannockburn Callander Crianlarich Drymen Fintry Killin Lochgoilhead Luss Stirling Tarbet Tyndrum Moray Moray Aberlour Ballindalloch Buckie Cullen Dufftown Elgin Fochabers Forres Keith Lossiemouth Tomintoul Orkney and Shetland Orkney and Shetland Orkney Kirkwall Stromness Shetland Isle of Unst Isle of Yell Lerwick Scalloway Perthshire Perthshire Aberfeldy Abernethy Auchterarder Blair Atoll Blairgowrie Crieff Doune Dunblane Dunkeld Kinloch Rannoch Kinross Lochearnhead Perth Pitlochry The Highlands The Highlands Acharacle Achnasheen Alness Applecross Ardnamurchan Arisaig Aviemore Ballachulish Beauly Boat of Garten Bonar Bridge Brora Carrbridge Cromarty Dingwall Dornie Dornoch Drumnadrochit Dunnet Durness Forsinard Fort Augustus Fort William Fortrose Gairloch Glencoe Glenfinnan Grantown on Spey Golspie Helmsdale Inverewe Invergarry Invergordon Inverlochy Inverness Isle of Eigg Isle of Handa Isle of Rum Isle of Skye John o'Groats Kingussie Kinlochewe Kinlochleven Kyle Kylesku Lairg Lochcarron Lochinver Lybster Mallaig Muir of Ord Munlochy Nairn Nethy Bridge Newtonmore Onich Plockton Scourie Shieldaig Spean Bridge Strathcarron Strathnaver Strathpeffer Strontian Tain Thurso Tongue Torridon Ullapool Wick The Outer Hebrides The Outer Hebrides Isle of Barra Isle of North Uist Isle of South Uist Stornoway Tarbert The Scottish Borders The Scottish Borders Coldstream Duns Eyemouth Galashiels Gordon Hawick Innerleithen Jedburgh Kelso Lauder Melrose Newcastleton Peebles Selkirk St Abbs St Boswells Close
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"A few examples of "The smARt explorer" and "The smARt concierge"
smARt Website The smARt concierge The smARt explorer Example Area Example Town The old School House Apartment Dalriada Lodges Braemar Highland Games Centre Gondonlina Restaurant Close
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"Comparisons between "The smARt explorer v's "The smARt concierge""
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"Bullit points of pro's and con's of using leaflets, individual stand alone concierges and "the smARt concierge""
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"The smARt explorer"
FREE
Sightseeing
Tours
Recommendations
Local Hidden Gems
Travel Tips
Blogs / News
Live Events
Wining & Dining
National Organisations
Top 100 places to visit
Must see photography destinations
Adrenaline Rush
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The Leaflet Box
? Covid-19 touch point
? No reciprocation
? No real time information
? No up-to-date reviews
? Do they tell the whole story?
? Limited attractions
? No idea where guests are going
? Environmentally friendly
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Guest Concierge
Our bespoke concierge service is designed to give your customers or guests a more unique personalised service built around your activities needs and requirements giving the visitors the complete WOW factor, while showcasing your amenities to the max.
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"The smARt concierge"
All relevant guest information
Info direct to visitors phone (no covid touch points)
Book direct button
Save your staff and visitors time
Lower complaints
Promotions
Promote your events
Full Analytics
360 VR video experience
Personal VIP tours
Recommendations
Local trusted services
Real-time information
Group Promotions
No large initial investment
Branded to suit your business
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Our unique bespoke service is cleverly designed to showcase your establishment and your amenities from anywhere on the smARt explorer introducing the ability for visitors and tourists arriving in Scotland to find, explore and book your amenities instantly anytime, any place, anywhere, while at the same time giving your guests all your info and amenities direct to the palm of their hands.
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Why would you waste a lot of time, effort and money on a system which gives you nothing back in return?
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Individual Hotel Concierge
Expensive
Substantial initial investment
No reciprocation
Long set-up times
Stand alone system
You have to add all the content
No local or national integrated network
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Bringing it all together
Physical Awareness
In view - no matter where the visitor joins
Integration system
Collaboration
2-way network
Creates a new demographic
Introduces a wider reach
Combined organic growth
Seen with-in a couple of swipes
Relevant, reliable, trusted
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Digital Tourism Guide
All the relevant information
Important Social media insights
Reviews from real people
Not tied to a specific area
Recommendations
Hidden gems
Blogs / Travel tips
Promotions from others on the guide
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Search Engines
Is it relevant?
Is it reliable?
Is it trustworthy?
No recommendations
No hidden gems
Uncontrollable
Who pays most gets to the top
Very unpersonal
Multiple searches - Tripadvisor, social media, etc
Creating Awareness
In view - no matter where the visitor joins
Integration system
Collaboration
2-way network
Creates a new demographic
Introduces a wider reach
Combined organic growth
Seen with-in a couple of swipes
Relevant, reliable, trusted
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Marketing
Where do you advertise?
Who do you target?
You need to create all your own content
You need to build up all your own numbers
Collaborative Marketing
Create a wider reach
Seen by a new demographic
Get tagged onto a large platform
Much more for your budget
More exposure
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Bringing everything together creates a very powerful 2-way network enabling visitors to see all the best accommodation, attractions, amenities and live events, while still giving each company the opportunity to create a unique customised concierge promoting their own specific facilities, amenities and in-house events.
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"The smARt explorer" then allows us the ability to use the analytics and see excactly where the tourists are coming and going from, giving us a unique edge when it comes to the marketing.
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With our collaborative marketing we can then roll out campaigns introducing much larger content and interesting stories than as all doing it individually.
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More importantly we can spark visitors imaginations and push them in the right directions, all brought together on one very simple to use guide.
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"Bullit point slides showing all the many benefits of installing "the smARt concierge"
Full analytics
New Demographic
Increase Promotions
Increasing Awareness
Combined organic Growth
2 way Network
Increased Collaboration
When you're closed
When its unmanned
Our Recommendations
Hidden Gems
When things are changing
Bringing it all together
Collaborative Marketing
Live Events
Simplr turn key solution
Stand alone system
No Personal details
Infrastructure already there
No 3rd parties
We set up everything
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"A few examples of "The smARt explorer" and "The smARt concierge"
Join Us Form About Us Quick Overview Collaborative Marketing Installation Comparison Table Bullet Points Slides FAQs Examples Close
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"Here are some examples of how "The smARt concierge" can provide any different types of information and details depending on what you are promoting and providing"
smARt Website - Lochside Hotel The smARt concierge The old School House Apartment Fuaran Dalriada Lodges Close
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"A few examples of "The smARt explorer" and "The smARt concierge" having the ability to promote areas and towns as well as individual companies and activities"
Example Area Example Town Close
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"Here are some examples of different activities, amenities and places to explore.
Braemar Highland Games Centre Braemar Highland Games Centre Gondonlina Restaurant Purple Bricks Close
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"Bob's Details"
Bob's Photo
Bob Wotherspoon
Operations Director
Bob joined The smARt explorer in 2017 following a successful career in Financial Services as a Senior Manager specialising in Sales and Key Account Relationships. During his career Bob working with two FTSE 100 companies, Friends Life and Axa, as part of their Senior Management Team, where he was involved in strategic planning, key projects and the merger of acquired businesses.
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Bob brings a broad range of skills and experiences which have been instrumental in the development of The smARt explorer proposition and business model together with the implementation of our strategic plan to take the business forward.
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As Operations Director Bob has responsibility for the day to day running of the business and continuing to build and manage relationships with all our key Stakeholders.
Bobs QR code information
To add Bob's details direct to your phone simply open up your camera and scan
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